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Exciting NHL Expansion News: Discover if Atlanta & Houston are Next in Line

  • Steven Kee
  • 1 hour ago
  • 3 min read

Image by Steven Kee, Stadium Journey


As the NHL gears up for its next phase of expansion, Atlanta and Houston have emerged as the rumored frontrunners for potential new franchises. Following a series of successful expansions in other major leagues, whispers abound regarding the NHL’s future, with insiders suggesting that concrete moves may soon be afoot.


The Current Landscape of NHL Expansion


With the NBA’s expansion into Las Vegas and Seattle and Major League Baseball openly discussing new franchises, the NHL is reportedly preparing for its own growth spurt. While Commissioner Gary Bettman hasn’t officially launched an expansion process, the league is said to be aware of its options, keeping close tabs on potential markets and investors ready to write substantial checks.


David Pagnotta, a well-regarded insider, shared insights on "The Sheet" with Jeff Marek, indicating that the NHL is no longer in its exploratory phase. Instead, the league is ready and waiting for the right conditions: “When someone is prepared to fork over two to three billion dollars, the NHL will respond,” Pagnotta hinted.


Atlanta's Complicated Past

Atlanta’s history with the NHL is fraught with challenges. The Flames and Thrashers have both faced relocation despite the city's passionate fanbase. Yet, with Vernon Krause's group developing a new entertainment district and arena, Atlanta is now being seen as a serious contender. The NHL appears to be eyeing Atlanta again, hoping that the third time’s the charm.


Some insiders are already buzzing about the market potential. Despite the city's previous failures, there’s renewed interest from fans and ownership alike. The situation remains polarizing—many are skeptical about whether Atlanta can truly support a franchise long-term.


Houston's Strong Bid

On the other hand, Houston presents a compelling case as a fresh expansion site. The city ranks as the sixth-largest market in the U.S. and hosts established franchises like the Astros, Rockets, and Texans. The proximity to Dallas, home of the Stars, raises concerns about fan base overlap, but many believe Houston can sustain a second Texas franchise without issue. With significant ownership interest already in play, the economic prospects are tough to ignore.


The reported expansion fees underscore the stakes involved. Pagnotta and Marek have placed the current costs somewhere between two and three billion dollars, in stark contrast to the $500 million expansion fee the Vegas Golden Knights paid upon their entry.


Other Contenders in the Mix

In addition to the frontrunners, Austin, Indianapolis, and New Orleans have also come up in discussions. Frank Seravalli of Daily Faceoff mentions these cities as potential applicants that were presented at the recent Board of Governors meetings. While these markets may not have the established identities of Atlanta or Houston, their inclusion broadens the dialogue about NHL expansion.


The Road Ahead

The next steps for expansion remain uncertain, but many insiders suggest a timeline leaning towards the 2030s. The relocation of the Arizona Coyotes indicates that the NHL wants to navigate carefully as it evolves.


Concerns about a diluted league persist; some analysts believe the NHL is already experiencing this with its current team roster. The potential addition of new cities will undoubtedly spark lively debate among fans and stakeholders alike.


Expansion still raises more questions than answers, but as rumors swirl, one thing is clear: Atlanta and Houston are both in the spotlight as the NHL prepares for its next chapter.


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