Food City Puts Its Name on Chattanooga FC’s Popular Grass Hill

Photo by Marc Viquez, Stadium Journey

Chattanooga Football Club (CFC) has announced a new multi-year partnership with Food City that names the company as the official presenting partner of the Grass Hill at Finley Stadium.

A popular spot for matches for fans, the Food City Grass Hill has served as a relaxed, family-friendly viewing area at CFC matches since the club’s early days. It’s situated on the east side of Finley Stadium along Chestnut Street. In 2024, the club formalized the section as a low-cost, ticketed seating option to make matchdays even more accessible for supporters.

“Food City is the official naming rights partner for our Grass Hill spectator section, which has been an open-air, family-friendly space for years,” said Hayes Creech, CFC Communications Director. “It's the perfect area for kids to run around and burn energy, with yard games and sweet treats and vendors on site.”

Food City is a regional chain of supermarkets founded in 1918. The company operates 137 stores in Kentucky, Tennessee, Alabama, Georgia, and Virginia. There are 10 locations in the Chattanooga area.

“Food City is proud to expand our long-time partnership with Chattanooga Football Club by sponsoring the Grass Hill at Finley Stadium,” said Misty Deskins, Senior Director of Marketing for Food City. “The Grass Hill has become a beloved tradition that offers affordable, fun-filled entertainment for fans of all ages.”

Creech added that at this moment in time, there are no further development plans for additional seating in that area.

Ticket prices in the Food City Grass Hill cost between $11.79 to $15.26 for single-game tickets.

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Follow all of Marc’s stadium journeys on Twitter @ballparkhunter and his YouTube channel. Email at Marc.Viquez@stadiumjourney.com